The Channel Invades IT EXPO With CVx

For years, the IT EXPO has been the essential trade show for cutting edge IP telecommunications, and is the longest running trade show in its category.  It is the show where many important partnerships are struck and where you go to find solutions to modern telephony problems.  However, until now, it hasn’t been a great place for independent agents and VARs to find potential new sources of revenue.

All of that is about to change. Technology Marketing Corporate (TMC) and Beka Publishing (ChannelVision Magazine) have announced a partnership to create an indirect sales channel section within TMC’s Internet Telephony Conference and EXPO (IT EXPO) at the October 17-20, 2010 event.

The new show within a show will be called CVx and will trade on Channel Vision’s indirect channel distribution and TMC’s solid trade show planning.

“For some time now readers and supporters of ChannelVision have been asking when we were going to extend the magazine and Web site brand into the trade show format,” said Berge Kaprelian, CEO and president of Beka Publishing. “We are excited and very optimistic about the opportunity to do just that in partnership with the folks at TMC and in conjunction with such a valued and well-run event.”

Attendies of CVX will be able to take part in a series of educational seminars and sessions directed exclusively to telecommunications agents, resellers, other indirect distributors and their partner suppliers.

“For a decade, the telecom reseller/agent community has used ITEXPO as a place to meet and form valuable relationships. Adding the CVx sessions and networking opportunities to the program at ITEXPO West next year solidifies the event’s position as the prime venue for resellers and agents to add high-demand new solutions to their portfolios,” said TMC president and conference chairman Rich Tehrani.

We will follow this news and let our readers know when the web site for CVx becomes available.  Until then, for more information about ITEXPO, contact Dave Rodriguez at 1-203-852-6800, ext. 146 or drodriguez@tmcnet.com. For information about CVx, contact Berge Kaprelian at 1-480-503-0770 or berge@bekapublishing.com.