Apple Surpasses Samsung as Top Mobile Phone Maker in Q4 2012

Step aside, Samsung. Apple became the top mobile phone maker in the U.S. for the first time in the fourth quarter of 2012, according to data reported by Strategy Analytics. The iPhone maker sold an estimate 17.7 million phones and scored a 34% market share. That’s a healthy increase from the Q4 numbers in 2011, which were 12.8 million units and a 25% market share.

Samsung came in at second place with 16.8 million phones sold for a 32.3% market share, compared to 13.5 million phones and 26.9% share in Q4 2011. Still, Samsung has its own reason to be happy as, even though it lost the quarter, it won the year. Samsung was the top phone maker for all of 2012, with a 53% share compared to Apple’s overall 43.7%.

Around 52 million mobile phones were shipped in the U.S. during Q4 2012. That’s a 4% increase over the 50.2 million from one year earlier. Strategy Analytics’ report, which included all mobile phones and not just smartphones, attributed Apple’s success to the popularity of the iPhone and the App Store, as well as the release and promotion around the new iPhone 5.

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